Websites for Personal Trainers
A social media bio gives you 150 characters. Your Level 3 cert, specialist qualifications, training philosophy, and a dozen client transformations need more than that. A website gives your credibility the space it deserves.
Why Personal Trainers Need
a Website
Why should someone pay premium rates for your expertise? Your website is where you answer that question — properly. Qualifications, training approach, track record, real results. Not crammed into an Instagram bio, but laid out in a way that lets a potential client really study what you offer before they commit.
Client transformations are your most powerful selling tool, and they deserve better than a carousel that gets scrolled past in two seconds. A dedicated page on your website lets you tell each story properly — the starting point, the journey, the results — with photos, quotes, and context. Someone genuinely considering hiring a PT will spend time on that page.
Your site also saves you from answering the same questions over and over. One-to-one sessions, group training, online coaching — each option explained clearly with pricing and a way to get started. No more repeating yourself in every DM.
What Your Personal Trainer Website
Should Include
A focused website with the right pages converts visitors into customers. Here's what we recommend for personal trainers.
Professional photo, credentials summary, training philosophy in one sentence, and a 'start your journey' button
Your qualifications (Level 3/4, specialist certs), training philosophy, and personal fitness story
Clear breakdown of 1-to-1 sessions, group training, online coaching, and packages with prices
Before-and-after galleries with client stories, goals, timelines, and testimonials
Consultation booking form capturing fitness goals, experience level, and preferred training times
Features Built for
Personal Trainers
Client transformation gallery with before/after photos and stories
Credentials display with Level 3/4, REPs, and specialist certifications
Session package pricing with clear comparison between options
Free consultation booking form for new client enquiries
Training philosophy and approach description
Testimonial video embeds from satisfied clients
One price.
Everything included.
A professional website for your personal trainer business — design, hosting, SSL, SEO and ongoing support all bundled in.
Personal Trainers Website Questions
We create individual transformation profiles with before-and-after photos, the client's goals, their journey, and a testimonial in their own words. With client consent, these become the most persuasive content on your site and convert visitors into enquiries.
We recommend it. Displaying clear pricing for sessions and packages attracts serious enquiries and reduces time spent on people who can't afford your rates. You can show package prices (e.g., 10 sessions for £X) alongside single session rates.
Yes. We create distinct sections for in-person sessions and online coaching, each with their own descriptions, pricing, and booking process. This is important because they attract different audiences searching for different things.
We aim to get your site live within 1–2 weeks once we have your content. The key ingredients are: your qualifications, service descriptions with pricing, client transformation photos (with consent), and a professional photo of you. We handle the rest.
Absolutely. We create a credentials section showing your REPs membership, Level 3 or 4 certification, and any specialist qualifications like pre/post natal, nutrition, or sports-specific training. This is essential for building trust.
£49 a month, everything included — design, hosting, updates, support. No setup fee. Adding new transformation stories or qualifications later? Already included.